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Program Highlights

Online Classes. Learn from anywhere.

No prior knowledge required. Start from zero.

Minimal investment  & High ROI

Focused, practical sessions, powered by numbers.

12 Month Mentorship to ensure success

Drop Servicing model. Get teams to shoot, edit and deliver for you.

Program Description

Wedding photography as a business has grown in to a mammoth industry in India over the last decade. A professionally run wedding photo firm earns a revenue of over Rs. 40 Lakhs annually or higher. The overall industry has an estimated size of $3 to $5 billion. 

However, with the exception of the top 5% of the industry, most studios are organised poorly with outdated structures and practices, thereby creating a large need gap for modern studios that are professionally run and produce world class outputs. 

This program aims to create fresh, ambitious entrepreneurs in this industry and arm them with the fundamentals to advanced concepts, strategies and practical knowledge which are needed to develop a highly profitable wedding photography studio for this new decade.

Program participants will learn how to

  • Build and grow their brand from scratch.

  • Find and manage the right team of photographers, videographers, editors and other critical vendors.

  • Learn the science and art of luxury sales & service.

  • Begin a highly rewarding and satisfying career.

Program Flow
6 Sections | 23 Sessions | 4 Weeks | 90 Minutes Live Daily

Program Flow

THE WEDDING PHOTOGRAPHY & FILM LANDSCAPE​
1 Session

Understand different approaches for wedding photography and film.

Understand the competitive landscape of the industry in this Covid era.

Program Flow
6 Sections | 23 Sessions | 4 Weeks | 90 Minutes Live Daily

Program Flow

SETTING UP YOUR ONLINE PRESENCE 

8 sessions

Learn how to build a no-code , beautiful photography website with active SEO.

Building a large relevant audience using various social media options.

Build client delivery mechanisms offline & online.

Program Flow
6 Sections | 23 Sessions | 4 Weeks | 90 Minutes Live Daily

Program Flow

costs, pricing & targets

2 sessions

Learn all costs involved involved in building & managing the business.

Finalise your pricing based on internal costs & external factors.

Build your target based on costs, market conditions and self evaluation.

Program Flow
6 Sections | 23 Sessions | 4 Weeks | 90 Minutes Live Daily

Program Flow

SAles process - finding clients

4 sessions

Learn where & how to find clients on social media platforms.

Learn the most effective FB/IG/Linkedin Ad strategy that brings in regular potential clients.

Learn onsite SEO for your website to rank high on google search.

Program Flow
6 Sections | 23 Sessions | 4 Weeks | 90 Minutes Live Daily

Program Flow

SAles process - pitch & CONVERSION

4 sessions

Learn the process of pitching through email, message and phone calls.

Client meeting preparations.

Pitching in a client meeting.

Follow up & closing the deal.

Program Flow
6 Sections | 23 Sessions | 4 Weeks | 90 Minutes Live Daily

Program Flow

business management 

3 sessions

Learn Best Practices.

Learn about networking and market practices.

Understand methods to grow a countrywide recognised brand.

Frequently asked questions

What is the program duration?


The program duation is for 4 weeks + 12 Months Mentorship. Sessions are done daily for 90 minutes.




What is the mode of teaching?


The program is taught entirely on Zoom & Google Meet.




What is the language of teaching


The program is taught in English and Hindi both.




Who is the faculty?


The program is taught by Saketesh Mohapatra, cofounder of Fotografia9, one of the leading wedding photography firms in India with over 400 weddings shot across the world. Saketesh did his PG in Marketing from one of the highest rated MBA schools in Mumbai - SIMSR with long successful stints in one of the largest Asset Management companies in India and an Austrian hedge fund. He started his creative journey as a passion project in 2010 which he later grew to a worldwide studio.




I don't know anything about photography. Can I join?


There is no pre-requisite of knowing photography to start a successful wedding photography business. You must be : - Over 18 years of age. - Willing to learn and work hard. - Have basic knowledge of computers.




I already have a wedding photography business. Can I join?


Yes. This program is as much for existing photography business owners as much as it is for completely new ones as well.




Is this industry competitive and will I succeed in creating a career here?


There are a ton of wedding photography studios everywhere, and deservingly so - the industry is resilient despite the pandemic and is ready to come back on the path of high growth. As a participant in the program, you will have access to the business knowledge of how to procure and convert high paying clients known to the top 1% of the studios in the country. Our revenue estimates of our students is around Rs. 20 to 30 lakhs per annum in their first year, conservatively. A successful wedding photography studio with over 4 to 5 years of experience does revenues of anywhere between 1 to 2 Cr annually with over 50 to 60 weddings shot each year.




Why do you have a base fee and a commission fee?


The base, upfront fee is Rs. 10,000 + GST. Upon completion of 1 year from the end of the program date, we charge a commission of 5% on total recorded revenue of that year. The commission is charged for the following reasons : - Reduce the upfront fee to allow equal opportunities for all sections of students. - Charge the largest chunk of fee only once our students achieve success.




What will I need to run my own studio?


The program is designed to teach you how to run a Virtual Studio, with ZERO investment in offices or any space or any equipment except your laptop and an internet connection. The only investment you have to do, is buying - your own domain name ( <1k in most cases) - hosting space ( < 5k) That's it! No other fixed costs!




I am a working professional? Can I join this while doing my job?


Yes. Most wedding photography entreprenuers started while doing their day jobs alongside their wedding photography business. We ourselves were part of a Austrian hedge fund dealing in HFTs when we began our creative journey alongside our jobs.





Program Cost

Upfront Fee - Rs. 2,360.
Commission Fee - 5% of 1st 
                         year Revenue
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- Program Fee is inclusive of taxes.

Success Stories

Success Stories

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Pramod Mitta

Success Stories

Success Stories

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Prem Coelho

Success Stories

Success Stories

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VIXELS

Media

Kunal Malusare

Success Stories

Success Stories

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Traction

Films

Ajay Upadhyay

Success Stories

Success Stories

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Goldy Khandait

About the Faculty
The course is taught by Saketesh Mohapatra, co-founder of Fotografia9 and now The Lighthouse Academy. He has been featured in various reputed publications over the year for his work.

Feautured in Brand Equty , Economic Times
Taj Wedding Studio by Taj Hotels
Top wedding photographer, part of the world's most exclusive community of the best wedding photographers worldwide.
best wedding photographer featured in NDTV Band Bajaa Bride 4 times.
Featured in DNA newspaper that we are the best wedding photographers in the country.
featured as the best candid wedding photographer in Wedding Vows, a national magazine.
featured in Smart Photography magazine as the top candid wedding photography team in India.
candid wedding photographer in India featured multiple times in NDTV shows
Vogue Magazine

Shot weddings across the globe.

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Grown a wedding photography of revenues over $220k per annum

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Need guidance or counselling about the session?
Put your details below and talk to your faculty to know if this is the right program for you. 
Message "WPB" to 9167460298 and we will schedule a session with you.

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High 
Growth 
Potential

Wedding photography is a respectable, highly sought after career in India now, at an estimated 3-5 Billion USD.  Most studios in tier I cities do over Rs.50 lakhs and higher revenue per annum with 20 to 30% net margins.